Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium
Social media marketing is the use of social media platforms to market a product or service. Most of these social platforms have their own built-in analytics, where companies can track the progress, success, and engagement of ad campaigns.
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine's unpaid results—often referred to as "natural", "organic", or "earned" results.
is your go-to source for help in managing all kinds of digital media campaigns, including search, display, social, mobile and more. A good media mix contributes to more leads and sales.
The proliferation of mobile devices such as tablets, smartphones, and eReaders makes it challenging to satisfy growing appetites for smart digital content.
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